Email marketing continues to be one of the most powerful tools for customer engagement and retention, even in 2025. While social media trends come and go, email remains a direct and personal way to reach your audience — but only when done right.

This blog post explores modern email marketing strategies that deliver real results. It covers topics such as personalization using AI, segmenting your email list for better targeting, automated drip campaigns, and crafting compelling subject lines that increase open rates.

It also highlights the importance of mobile-friendly design, interactive email content, and using analytics to measure campaign performance.

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